Established in 2019, operated by a team with a decade-long experience in both the retail and distribution industry. We love food, as much as everyone else does. Food is sacred to us, and to many others, it is the denomination of life. This is why we believe that food should naturally be nourishing and exciting at the same time. Good food is hard to come by, only by way of privileged access and extensive sampling that one will be able to discern the best from the rest.

It’s important to us to know what the food is made of – to provide each end-user with the best ingredients possible. It’s also equally important to us that the product will impress with its flavors and create a positive experience. The company is built upon a team that researches insights, food trends, and sales data, which reveals the constant shifts in consumer attitudes, behaviors, and lifestyles. We focus highly on being able to provide quality products to the end-users through our partnered dealers and to support that chain of relationships by keeping true to our mission of distributing good food to people. 

Vision

Becoming one of the key industry leaders by providing high-quality products
and professional services to our customers

Mission

To educate, enhance and improve food entrepreneurs in Malaysia